Sky Marketing Promotional Products

Promotional Products & Workwear Call: (07) 3245 5983    

Branding Options

There are many options available to you to add your brand or promotional message to the promotional product you have selected.  Our team of experts can guide you through the process and can recommend the appropriate product colours to suit your logo when it is printed.  Below are some examples of the different processes that are used.  Not all are appropriate for all products or surfaces so please call us on (07) 3245 5983 and speak to one of the MRK Marketing team for some friendly advice!


This probably needs no explanation. Embroidery is a stitched design using threads. Your logo is converted from the art work file in to its various colours and a machine then accurately recreates it on the cap or item of clothing or bag.  Costs increase for the increase in size or complexity.

Screen Printing
Screen printing is a printing technique using a woven mesh and an ink-blocking stencil. The stencil forms open areas of mesh that can transfer ink which is pressed through the mesh and leaves a sharp-edged image onto a substrate.  Basically, this is a great quality and sharp printing technique often used on large areas such as T-Shirts, Bags and Towels.
Pad Printing
Pad printing is a process that transfers a 2-D image onto a 3-D object. It is accomplished using a printing process that involves an image being transferred via a silicone pad onto a substrate.  Pad printing prints on otherwise impossible products such as keyrings, pens and golf balls.  Soft or squishy products can only be printed one colour using this process as adding a second or third colour would be extremely difficult to print in exactly the right place time after time.
Sublimation Printing
A dye-sublimation printer (or dye-sub printer) is a printer which uses heat to transfer dye onto fabric and other promotional products such as tents, stubby coolers and towels.  The main benefit is that this process will print photographic quality where it was previously impossible due to the irregular surface being printed on.  Print can be in 4 colours.
Laser Engraving
Laser engraving is the process of using lasers to engrave objects (would you have guessed that from the title?).  The technique doesn't use inks or tool bits which contact the engraving surface and wear out. It can be used on wood, metal and a slection of plastic products.
Plastisol Printing
Plastisol can be described as a suspension of PVC particles in a plasticizer.  Plastisol is a very good ink for textiles when screen printing and the transfer process gives quite fine detail.
Digital Transfers
Digital Transfers are a great way to brand full colour images on garments, cooler bags, compendiums or even stress balls. This process gives good colour vibrancy, detail and durability.
Foil Stamping
This is the application of pigment or metallic foil (often gold or silver) where a heated die is stamped onto the foil which makes it adhere to the surface leaving the design of the die on the product. Foil stamping can be combined with embossing to create a more striking 3D image.  It is typically used on compendiums, wallets or diaries.
This involves a stamping tool which impresses a relief image of your logo onto the surface.  You would most commonly find this used on leather items such as compendiums, belts or wallets.
Debossing / Blind Stamping
This process indents a figure or design into a surface leaving a permanent impression on the product.  Genuine leather or bonded leather items get the best results.
Decal Printing
This is usually used on ceramics, glassware or coffee mugs.  We can print up to 4 colours on a pre printed decal  which is then applied and fired on to the coffee mug.  This is a difficult process to get exact colour reproduction.


The Pantone ® Matching System is the industry standard

This colour chart should be used as guide only , colour variations WILL occur across different monitors and from monitor to print. PANTONE® and other Pantone, Inc. trademarks are the property of Pantone, Inc.
Download Colour Chart